by Mira Kerbage
  • 1 minute read
  • January 05, 2021
Swiss Visual Artist Urs Fischer Reimagines Louis Vuitton’s Monogram

As their first collaboration of the year, Louis Vuitton unveiled a new collection with their classic monogram redesigned by contemporary visual artist Urs Fischer.

The New York-based sculptor and painter adds an unusual twist to the Maison’s iconic logo.

Mixing different shapes, sizes, and textures, the reinvented monogram is a treat for the eyes, offering the brand a bold modern look.

The newly hand-drawn logo is featured on a series of LV’s ready-to-wear pieces, accessories, shoes, leather goods, and special-edition bags exclusive to the collection.

Images via Louis Vuitton Instagram and website.

Next In