A few weeks away from Valentine’s day, Italian luxury brand Etro unveils its new customization service #EtroByYou available on a selection of the signature Paisley accessories.

The exclusive service is available in store or online and is dedicated to a selection of the brand’s Paisley accessories.

Over the years, the bohemian pattern became Etro’s signature look, adorning the brand’s bags, RSVP clutches, backpacks, beauty cases, toiletry, and travel bags.

The customizable products are part of Etro’s #CaravanOfLove campaign featuring a Paisley printed van and starring three young couples who search for colour, creativity, and pure love.

The campaign represents the fashion house’s haute-hippy aesthetic and eclectic spirit.

The #EtroByYou products can be embroidered with your loved one’s initials and in eight different colors.

Images courtesy of Etro.