by Mabel Roy
  • 1 minute read
  • June 24, 2020
Happy 20th Anniversary, Net-A-Porter! Here’s A Look Back At The Luxuty E-tailer’s Journey

NET-A-PORTER is among the leading luxury e-tailers, housing over 800 fashion and 200 beauty brands since its conception in 2000. The multi-brand platform recently celebrated 20 years of offering fashion’s finest to smart tastemakers in the UAE and beyond. Here, we give you a quick look back at its incredible journey.

NET-A-PORTER began shipping its first international orders just a year after its launch, and now delivers to over 170 countries, offering same or next-day delivery to Hong Kong, Germany, France, Australia, Singapore, the US and UK.  It currently caters to over nine million customers worldwide.

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In a statement, Alison Loehnis, President of NET-A-PORTER and MR PORTER, said, “For a company that has always been about shaping the future of fashion, turning 20 feels like a significant moment. We take the greatest pride and satisfaction in serving a community of incredible women from all over the globe.”

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The e-commerce platform also created Net Sustain in 2019 to highlight and celebrate the brands that meet its criteria for sustainability. This sustainable option provides buyers with over a 100 brands to shop from, with the addition of beauty products in fully compostable packaging made from bio-based materials.  Not to mention, all the boxes across the business are already plastic-free and fully recyclable.

“At NET-A-PORTER, we constantly review what we do and how we can do better. We’ll continue to celebrate the joy, wonder and creativity of fashion, but we also recognize that we have a responsibility to use our platform to push forward positive change,” added Alison.

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Villa 88 is delighted to have launched its Spring 2019 cover together with NET-A-PORTER, featuring Sheikha Jawahir bint Butti Al Maktoum, one of the partners and the creative force behind Dubai’s newest communal creative space Kulture House in Jumeirah.

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We hope that NET-A-PORTER continues to grow from strength to strength, innovating and curating the best in fashion. As Alison says, “We might have been around for two decades, but we know we’re only as good as the last beautiful package we send out.”


Cover image credit: @Netaporter

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