At Galleria Mall in Barsha, a new store is bringing together the numerous Arab brands that deserve your attention. It’s called Gigi, a multi-brand luxury concept store that offers a great blend of fashion, art and design. The boutique is home to several regional ventures, from the city’s favorite Home Bakery coffee bar, to an exhibition space featuring artworks from Ayyam Gallery.

Artwork from Ayyam Gallery

Gigi has unveiled a curation of exclusive designs to mark its launch. Beirut-based brand SOA is showcasing the Le Cube handbag, designed by Soha Atteih. Also available is fashion brand Mrs Keepa by Mariam Yeya, who has created a pink-toned organza skirt exclusively for Gigi. Along with these labels, brands such as Sarah’s Bag, Rock By GS, Gendr and Bil Arabi will also be available at the boutique.

Among Gigi’s highlights are showcases by brands including Jessica K, Rania’s Corner, Zayan the Label, Free Being, Cocobum, Simply Sue, Kaftish Kaftans, Posearazzi, and Collage by Fashion Exclusive, which features Iam Mai, Beige, and Twisted Roots.

Gigi has launched a virtual shopping assistant to offer its customers with an enhanced shopping experience that they can indulge in from the comfort of their homes. This interactive online shopping set-up will include a one-on-one consulting session with Gigi’s stylists. Shoppers will be able to browse through the regional designer brands over a Zoom meeting with the team. Gigi also provides its customers with a doorstep delivery option, making it a wholesome at-home experience.

Summer dress by Zayan The Label

Images Courtesy of Gigi