by Kacey Michault
  • 1 minute read
  • May 23, 2024
Bil Arabi and Hassan Akhras release a cuff that celebrates the art of time
sterling silver cuff with green and black enamel accents.

In a display of creativity, Bil Arabi has joined forces with Hassan Akhras (founder of Arab Watch Guide) to release a men’s accessory bracelet, Zaman. This sterling silver cuff, which appears in Bil Arabi’s men’s collection, marries the intricate mechanics of horology with the rich legacy of Arabic artistry.

Zaman is a visual representation of the craftsmanship synonymous with both Bil Arabi and the art of watchmaking. Inspired by the inner workings of a watch, the cuff features detailed design elements like gears and pinions, seamlessly blending functionality with brilliance.

Adding depth to its design, the cuff is engraved with a quote from HH Sheikh Mohammed bin Rashid Al Maktoum: “الوقت أغلى ما يملكه الإنسان”, which translates to “time is the most valuable asset that a person possesses,” a testament to the value of time and the importance of embracing positivity at every moment.

Stainless steel watch and a sterling silver cuff with colorful enamel designs.
Zaman duo cuff. Image: Gustavo Kuri

Bil Arabi, established in 2006, has built a reputation for its expressive jewellery that interweaves introspective messages with striking designs. Rooted in the art of calligraphy, the brand reimagines calligraphic forms with creativity. From rings and earrings to bracelets, pendants, and cufflinks, each creation by Bil Arabi tells a story of cultural pride and modern identity. The brand’s unique approach has garnered global recognition, celebrating self-expression through a contemporary visual language that honors Arabic heritage.

The official launch of Zaman will take place at the World of Bil Arabi by Nadine Kanso exhibition, hosted at the Mercedes-Benz Brand Centre in Dubai Design District. This exclusive event promises an immersive experience into the artistry of Bil Arabi with its Founder and Creative Director, Nadine Kanso.

Two sterling silver cuffs with enamel accents, featuring an engraved Arabic quote inside.
Zaman cuff. Image: Gustavo Kuri

Available in two options, Zaman offers a single enamel wheel cuff for Dhs2,950, and a Duo set of two enamel wheel cuffs at Dhs3,200. Each piece not only serves as an elegant accessory but also as a symbol of the wearer’s appreciation for precision and the passage of time.

As Hassan puts it, “Zaman is not merely jewellery; it is a testament to the value of time. The cuff is a testament to Bil Arabi’s commitment to pushing the boundaries of design while staying true to its cultural roots. This collaboration with Arab Watch Guide not only showcases the brand’s innovative spirit but also its dedication to creating pieces that resonate with personal and historical significance.”

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