by Aoibheann Schwartz
  • 1 minute read
  • April 24, 2022
Gucci Ventures Into The NFT World With Three-Series Collection

A partnership with SUPERPLASTIC, SUPERGUCCI is a three-series NFT collection including limited-edition vinyl toys, digital collectibles, and ceramic artworks. The range reflects Gucci’s iconic designs and SUPERPLASTIC’s celebrity-packed Crypto Janky NFTs, created by animation artists Janky and Guggimon.

The first SUPERGUCCI release features 10 exclusive NFTs, each accompanied by a ceramic sculpture that’s handmade in Italy and co-designed by Gucci and SUPERPLASTIC. The pieces draw inspiration from the House’s signature patterns, icons, and symbols, and feature the artists’ interpretation of them in crypto art form.

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