The House of Givenchy has unveiled its latest #ARIVENCHY campaign with singing sensation Ariana Grande, who has been photographed by noted photographer Craig McDean in the brand’s Fall-Winter 2019-20 collection. This marks Ariana’s debut as the face of Givenchy, who, the maison says, is the modern embodiment of its signature spirit – elegant attitude marked by beauty, individuality and a sense of empowerment.

In keeping with Hubert de Givenchy’s preferred style of portraits, which he referred to as ‘the Givenchy sitting’, Ariana dons key looks from the brand’s Spring/Summer 2019 runway collection, which includes a pleated floral print dress and off-shoulder outfits in impeccable tailoring.

Ariana also sports the Givenchy’s statement bag, the Eden, which was designed to complement artistic director Clare Waight Keller’s ‘Winter of Eden’ collection for Fall-Winter 2019-20. At once functional and fabulous, the geometric bag is created in leather and boasts a modern flair. We’re loving the spirit of #ARIVENCHY, are you?