Step into Beyoncé’s beautiful winter wonderland for Ivy Park’s newest collection, “ICY PARK,” dropping on February 19.
This is the third time Ivy Park collaborates with sportswear brand Adidas on a collection.
The new drop reinvents ski clothes and offers an innovative take on long coats, jackets, winter boots, gloves, beanies and more.
The white, baby blue, brown and hot pink colour scheme brings the monochromatic looks to life.
The campaign features few familiar faces like rapper Gucci Mane, model Hailey Bieber and singer-songwriter Kaash Paige.
The new collection also includes new footwear designs with updates on the Forum Lo, Forum Mid and Ultra Boost and introduces the Super Sleek boot.