Happy birthday, Piaget Possession. Piaget has launched a limited-edition anniversary timepiece and three anniversary-edition yellow gold bangles that offer a fitting tribute to the 30th anniversary of Possession.

The anniversary edition campaign has been envisioned by photographer Michael Avedon, the grandson of famous American fashion and portrait photographer Richard Avedon, who shot the Possession campaign 30 years ago.

The highlight of the collection, the limited-edition diamond embedded timepiece, is a symbol of the brand’s positive ethos. The watch is housed in a 29mm yellow gold case that features two bands around the dial, one of which is paved with diamonds, spins and turns. The dial is decorated with diamond that scintillates in the light.

The 30-year-old legacy of the Possession collection narrates to us the inspiring spirit of the relationship that a Piaget piece shares with its owner. The three yellow gold bangles reflect on those values, with wondrous diamond bands.

The Possession collection was first unveiled in 1990 with a gold ring and the collection has since been adorned by notable personalities across the globe, including Eva Longoria, Sienna Miller and Queen Rania of Jordan, among others.

Images courtesy of Piaget