by Aminath Ifasa
  • 1 minute read
  • September 05, 2023
Chanel Unveils Retro-Inspired Pop-Up Diner to Celebrate New Fragrance and Boutique in Brooklyn

Chanel, the iconic French fashion house, is blending fragrance and gastronomy to create a unique experiential venture in celebration of its latest fragrance, Chance Eau Fraîche Eau de Parfum, and the grand opening of its inaugural Chanel Fragrance and Beauty Boutique in Brooklyn. This creative endeavor, known as the “Lucky Chance Diner,” is set to transform a local Williamsburg restaurant for a weekend of olfactory and culinary delights.

At Chanel’s Lucky Chance Diner, fragrance enthusiasts will have the opportunity to immerse themselves in the world of Chance Eau Fraîche, an olfactory masterpiece composed by Olivier Polge. Described as a “sparkling, floral, and woody fragrance,” it promises an “intense surge of energy and vitality” and features an “elegant composition with persistent freshness, resting on a deep, rich woody base.”Guests at the Lucky Chance Diner can embark on a personalized and complimentary fragrance journey that explores all four floral variations of Chance Eau Fraîche.

The vintage-inspired eatery boasts a serene pastel color palette and offers interactive games, numerous photo opportunities, and a delectable selection of diner-inspired treats and snacks.

The Lucky Chance Diner is situated at 225 Wythe Avenue in the heart of Brooklyn, New York. It will be open to the public from September 8 through September 10, welcoming visitors daily from 11:00 a.m. to 7:00 p.m. Although participation is entirely free, reservations are recommended and can be made through Chanel’s official website. Walk-in guests are also welcome.

In addition to the Lucky Chance Diner, patrons can explore Chanel’s first Fragrance and Beauty Boutique in Brooklyn, conveniently located just around the corner at 130 North 6th Street.

Chanel’s innovative blend of fragrance, fashion, and gastronomy promises an unforgettable sensory experience for all who attend.


Visit www.chanel.com and follow @Chanelofficial on Instagram.

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