Italian luxury fashion designer Giorgio Armani will be bringing his Cruise 2021 collection to Dubai. Yes, you read that right. The fashion maven is set to celebrate the 10th anniversary of the sumptuous Armani Hotel in Burj Khalifa with the show that’s expected to take place in April next year, and will coincide with the reopening of the brand’s flagship store at The Dubai Mall.

Armani Cruise 2020 collection

“I’m very happy to be back in Dubai after 10 years, especially on the occasion of the Expo 2020 which will place a great emphasis on the city, Giorgio Armani said in a statement. “Dubai is a luxurious and fascinating place with a soul focused on the future, always in pursuit of the imagination; and it’s the perfect place to present my Giorgio Armani Cruise 2021 collection,” he added. Armani hosted its Cruise 2020 show at Tokyo’s National Museum, as a nod to the brand’s longstanding relationship with the Japan.

Cover image: @Armani