Celebrating a century of anything requires a great deal of thought. But when it comes to the 100-year anniversary of something as iconic as the Rolls-Royce Phantom, well, the British motor brand had to do something particularly special.

Enter the Phantom Centenary Private Collection. A series of 25 bespoke and deeply complex) cars that pay homage to the past century of the model. The limited collection turns the Phantom into a work of art with unique imagery and finishing touches that tell the story of the last 100 years.

The development process took over three years and totalled more than 40,000 hours of meticulous work. As you can imagine, each Phantom Centenary is, as such, a masterpiece of command over material.

The interior narrates the marque’s rich history through 77 hand-drawn motifs, translated into layers of embroidery and leatherwork. The rear seats alone feature 160,000 stitches. It was the result of a year-long collaboration with a couture atelier.

Inside, the Anthology Gallery (a sculptural composition of 3D-printed aluminium fins) looks akin to the pages of a book, with its brushed edges inscribed with words drawn from a century of acclaim. The craftsmanship continues in the door veneers, which combine 3D marquetry, 3D ink layering, and 24-carat gold leafing to depict journeys that shaped Phantom’s legendary status. Crowning the exterior, a hallmarked Spirit of Ecstasy figurine in solid gold stands as a monument of glory.

The Phantom Centenary Private Collection is not just an anniversary collection. It’s a truly unique ode to the last 100 years with hidden messaging and extraordinary detail. It’s no wonder then that all 25 models were sold before completion.