• 1 minute read
  • October 02, 2025
Ahmed Seddiqi opens a flagship store in Riyadh — bringing unique luxury brands to the Kingdom

Ahmed Seddiqi, the UAE’s heritage watch and jewellery brand, has opened its first boutique outside of the Emirates.

Opening a grand standalone boutique on Tahliah Street in Riyadh (which is known for its throng of luxury stores), the Emirati brand has made its first foray into the Kingdom.

Since its inception in 1950, Ahmed Seddiqi has become known for bringing independent brands to the GCC. The new two-floor boutique is no exception, with over 25 brands showcased across the 4,400 sq. ft space.

Timepiece connoisseurs will find new watches to covet. From Girard-Perregaux’s iconic Laureato and Ulysse Nardin’s marine-inspired chronometers, there are unique pieces that you won’t find elsewhere.

While jewellery lovers can explore the Kingdom debut of Italian maisons Palmiero and Picchiotti, alongside the elegant creations of Suzanne Kalan, prioritising independent brands, you can also shop Ressence, Bremont’s contemporary aviation-inspired designs, and H. Moser & Cie’s mastery of complications.

The large space also has four VIP rooms for exclusive appointments and a hospitality area for those wanting to take their time to browse the pieces. Those purchasing timepieces can make use of the on-site watch technician, which is an extension of Swiss Watch Services (SWS) in Dubai.

Ahmed Seddiqi’s move into Saudi Arabia marks the beginning of the Emirati brand’s regional growth.

seddiqi.com/75th-anniversary

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