Introducing an entirely new approach to wellness to the region, Technogym has opened a dedicated Experience Centre on Jumeirah Beach Road. Set to revolutionize a personal fitness journey, the 1000sqm space showcases the very best of Technogym’s offering across several storeys, allowing clients to discover new and innovative fitness products, collaborations and collections, with the ability to try-before-you-buy, and with experienced trainers on hand to educate you on the equipment.

For those looking to fully invest, there are in-house interior designers who can walk you through creating the home gym of your dreams, recommending the most stylish Technogym products to suit individual tastes, from the super chic Personal Line designed by Antonio Citterio, to the compact Myrun collection created for those with limited space. A must-visit for fitness – even fashion – fanatics.