This Ramadan, Cartier’s campaign The Panther Illuminates the Season with her Emblematic Light captures the essence of the season using the Maison’s icon, the Panther. Moving through a seasonal scene, illuminated by golden light, the video conveys the essence of Ramadan nights.
The panther, a symbol of Cartier’s grace, symbolises the timeless beauty that defines the Maison. Effortlessly tying with the spirit of Ramadan, there is synergy found between the two.
Using Cartier’s signature branding, the campaign highlights traditional Ramadan aesthetics. Ornate lanterns cast shadows, while moonlit archways pay homage to the region. Naturally, the panther serves as the guiding force in the beautifully crafted video.
To mark the occasion, Cartier has curated a dedicated selection of jewellery, watches and accessories. From the iconic Panthère de Cartier collection to elegant timepieces, every creation embodies the Maison’s luxury and makes for thoughtful gifts.
With The Panther Illuminates the Season with her Emblematic Light, Cartier affirms its connection with the region, while celebrating the spirit of the season.