Burberry’s signature style arrives in Athens for a season of fashion, leisure and Mediterranean living.
Burberry is excited to announce its latest takeover, in partnership with One&Only Aesthesis. Set on the Athenian Riviera, this idyllic setting brings Burberry to Greece for the summer, an unmissable experience by the Aegean Sea.

Located within a protected forest reserve, One&Only Aesthesis captures the glamour and nostalgia of a golden era. Once a popular filming location in the mid-20th century, it is a place where the spirit of the 1960’s lives on, from its cinematic coastline to its storied interiors. Inspired by the turquoise waters surrounding the resort, the iconic Burberry House Check has been reimagined in a fresh new colourway and is woven throughout the experience, from the main pool area and gardens to the tennis and padel courts. The result brings together British artistry with the natural beauty of One&Only Aesthesis, for a joyful, sun-soaked escape on the Aegean.

As part of the partnership, guests booking a stay at One&Only Aesthesis will be invited, at the time of reservation, to enjoy an exclusive private styling appointment at their local Burberry boutique ahead of their arrival. Reserved through a dedicated pre-arrival booking option, the experience will offer guests the opportunity to edit their summer wardrobe with Burberry’s latest collections, selecting pieces for stylish moments from poolside to sunset. Guests already in residence will also be invited to book a private appointment at Burberry’s Athens boutique, where they can discover the collection in an intimate setting and complete their resort wardrobe in signature Burberry style.

The hotel’s boutiques will also offer the 2026 High Summer collection alongside accessories and activewear. Holiday essentials include polo shirts, bikinis and the Margate bags, crafted in raffia hand crocheted into the iconic Burberry House Check.

Burberry’s earliest archival reference to bathing suits and cruise wear was in 1934, when the brand extended its ethos of innovative, functional design into water-related leisure. This summer at One&Only Aesthesis, guests are invited to discover the natural beauty of the resort in true Riviera style on custom buggies and bicycles, reflecting a shared belief that the natural world is always a source of adventure.

Now open through 31 October, the Burberry takeover invites guests to experience a distinctive Riviera escape where British heritage meets Mediterranean elegance.